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Why I’m Taking the Listerine 21-Day Challenge

Disclosure; I received a Target gift care to purchase LISTERINE® Brand products from Johnson & Johnson Healthcare Products Division of McNEIL-PPC, Inc. and The Motherhood as part of my participation in the LISTERINE® 21-Day Challeng.  All thoughts and opinions expressed in this post are my own.

ListerineI’ll confess, I hate going to the dentist. I’m always worried I’m going to get called out for not flossing.  Don’t get me wrong, I have healthy teeth and gums, but when I’m asked the inevitable question “do you floss?” I kind of do some non-descript head nod while my mouth is conveniently stuck open with that little mirror thing.  I’m a typical mom – I’m constantly telling my kids what they should be doing and, for the most part, I set a good example.  But when it comes to flossing and rinsing, well, it’s a case of “do as I say, not as I do.”  There’s never enough time in the day to get everything done so it’s these self-care things that are first to fall-off the “to-do” list.  I know that my teeth could feel better if I flossed and rinsed but it hasn’t been a priority. So when I learned about the Listerine 21-Day Challenge and was invited to participate, I knew I had to do it.   We’re going to all become the flossing and rinsing champs in my family!

Today I’m going out to stock up at Target with the items I’ll need:

  • LISTERINE® Antiseptic
  • LISTERINE® WHITENING® Original Gel Flouride Anticavity Toothpaste
  • REACH® Floss

I’ll be posting again with our progress and also posting a “Swish Selfie” on the LISTERINE® Brand Facebook page.  Yeah, I know this sounds kind of weird but for every person who does, LISTERINE will make a $5.00 contribution to Oral Health America’s Smiles Across America® program, up to $85,000, towards their goal of connecting 210,000 children with needed oral health services in 2014.

So, whether you already “swish” or not, take a minute to post a selfie of you swishing with LISTERINE® – it’s that easy to help out a great cause and be healthy yourself!


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  1. […] one of our participants, Alison of Safety Mom, noted in her blog post, “There’s never enough time in the day to get everything done, so it’s these self-care […]

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